Every year, tens of thousands of Americans die in vehicle crashes where faster post-crash care interventions could have made the difference. Many victims are alive when EMS arrives but later die from uncontrolled bleeding.

At LSL, our urgent mission is to eliminate the dangerous time gap between crash and care by modernizing 9-1-1 crash response. We are a non-profit 501(c)(4) public benefit corporation dedicated to reducing preventable traffic deaths by ensuring every second counts from the moment of impact.

LSL serves as:

• The National Education Lead for the USDOT SS4A FY25 'Saving Lives When Seconds Count' Demonstration Project in partnership with Texas A&M University's Center for Applied Communications and Networks (CACN).
   
• A trusted policy and consulting partner, bridging academic research with real-world automotive 9-1-1 innovation.
   
• A coalition builder, uniting governments, automakers, academia, and public safety agencies to create a safer future.
   

We focus on the most time-sensitive link in the chain of survival: the critical seconds between airbag deployments in Software-Defined Vehicles (SDVs) and 9-1-1 Real Time Intelligence Center (RTIC) awareness.

Through our international patent-pending Airbag Deployment Automation Platform (ADAP) and companion Satellite IoT Emergency Services IP Network (ESInet), we are shaping the future of connected vehicle safety where every smart airbag, in every software-defined vehicle is a 9-1-1 IoT connected device enabling:
 

• 9-1-1 RTIC Dispatch of Autonomous Drone First Responders: Airborne to crash sites in under 20 seconds.
   
• AI-Driven, LiDAR-enabled Scene Awareness: Aerial imaging provides 9-1-1 RTIC dispatchers “eyes on the scene” instantly.
   
• National Motor Vehicle Emergency Contact Registry®: Instantaneous digital notifications for family member emergency contacts and commercial fleet loss prevention managers at the moment of loss.
   

This initiative is a safety advancement on par with seatbelts and airbags — and we are proud to lead it.

LSL provides specialized expertise to our clients across sectors:

• Strategic Policy Analysis & Development: Evidence-based research to shape effective automotive 9-1-1 strategies.
   
• Government Relations & Advocacy: Building relationships with policymakers and guiding lobbying initiatives.
   
• Regulatory Compliance: Helping organizations meet evolving 9-1-1 policy frameworks.
   
• Project Management & Stakeholder Engagement: Leading public-private funded Software-Defined Vehicle 9-1-1 RTIC Demonstration Projects with measurable outcomes.
   
• Research & Evaluation: Translating academic work into actionable policy and technology demonstrations.
   
• Public Affairs & Communications: Managing visibility and impact for 9-1-1 RTIC Demonstration Projects.
   

• 9-1-1 Public Safety – 9-1-1 Real Time Intelligence Centers (RTICs)
   
• Automotive Companies – OEMs, and Tier 1 suppliers integrating Next-Generation 9-1-1 connected safety technologies.
   
• Non-Profit Organizations & Trade Associations – Advancing life-saving missions.
   
• Academic Institutions – Turning research into demonstration projects and policy outcomes.
   

By joining us, you gain access to:

• High-visibility Airbag Deployment-to-9-1-1 DFR Demonstration Projects endorsed by public safety leaders.
   
• Global Car-to-911 testbeds & pilot programs supported by private and government funding.
   
• Influence in shaping national policy for 9-1-1 crash response.
   
• Recognition across national campaigns as a forward-thinking innovator.
   

We invite forward thinking 9-1-1 municipalities, automakers, commercial vehicle operators (including robotaxi and rental car companies), and philanthropies to partner with us in this historic transformation

This is more than technology — it’s about changing outcomes for families, communities, and generations to come.